Hello, My name is William Rockel.

I am currently available for freelance and fulltime work. I am a versatile designer living and working in Berlin. I graduated cum laude from the Maryland Institute College of Art in Baltimore Maryland with a Bachelor's of Fine Art degree. Please take some time to view my portfolio and contact me if you are interested in working together.

A full PDF portfolio and CV are available upon request.

Contact me at:
w@wrockel.com
+49(0)1577 423 7103

Herrfurthplatz 8 LD
12049 Berlin
Germany

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Snake Castle

THE SNAKE CASTLE To help promote my favorite store in Berlin, I arranged and photographed a series of still lives. The compositions use the merchandise to create tiny narratives that emphasize the eccentric atmosphere of The Snake Castle.

Click here to see the photos.
shotinthedark

A SHOT IN THE DARK WITHOUT AN ECHO A self published book of photographs taken over the past few years. The photographs were contextualized around the myth of Tithonus who is granted imortality but not eternal youth. The book is 118 pages with 95 black and white photographs.

View selectioned spreads here.

This is the second in a series of artist books to be published throughout 2011. To recieve a copy of this or future books please send an e-mail to w@wrockel.com.
My Finger Needs A Home

MY FINGER NEEDS A HOME A biblio-playlist about non-digital methods of simulation. As a creative excercise in curating and publishing, I collected some of my favorite public domain short stories and excerpts from novels exploring themes of interfacing with and creating reality.

This is the first in a series of artist books to be published throughout 2011. To recieve a copy of this or future books please send an e-mail to w@wrockel.com.
Triumph Inspiration Award 2009 - Key Visuals

TRIUMPH INSPIRATION AWARD 2009: key visuals A series of sketches developing the key visuals for the Triumph Inspiration Award 2009. The brief involved creating a graphic to be used in promotional materials that adopted Triumph's existing corporate identity to reach a younger audience.

click here for more images
created for minigram
SANDEMANs NEW Europe - photos

SANDEMANS NEW EUROPE: promotional photos During the summer of 2010, I traveled to Amsterdam, Berlin, Dublin, Edinburgh, London, Munich, Prague, and Paris to shoot promotional photos and videos to be used in print and online media by SANDEMANs NEW Europe.

click here for more photos.
Aber Bitte - party flyers and production

PARTY PARTY Assorted flyers and visuals for parties at Kim and Klub Der Republic in Berlin.

Click here for more flyers and pictures.
As My Father Was

AS MY FATHER WAS  
My Rhizome Is Better Than Yours

MY RHIZOME IS BETTER THAN YOURS A poster I created which was included in the "IRL" exhibition at Capricious Space in Brooklyn .

More information about the exhibition is available here.
untitled drawing
untitled - sight

Triumph Inspiration Awards - Student Kit

TRIUMPH INSPIRATION AWARD 2009: student's kit The Triumph Inspiration Awards is an international student design competition sponsored by Triumph. Triumph wanted a single object that could explain the contest, the brand and also be useful for the students. The packaging contains a CD entry form, terms and conditions for the contest, tips for the construction of lingerie and a detachable book featuring the history of Triumph.

click here for more images
created for minigram
Polar Bear

IF I'M A REAL POLAR BEAR, WHY AM I SO COLD?  
The Peace Shall Not Keep Itself

FOR THE PEACE WILL NOT KEEP ITSELF