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Hello, My name is William Rockel.

I am a Berlin based designer and director specializing in UI, screen design, printed media, and the web. My work has been exhibited in the New York, Baltimore, Berlin, Munich, Stockholm, and Casablanca. Please take some time to view my portfolio and contact me if you are interested in working together.

Since June 2011 I have been working within the interactive department at Aimaq von Lobenstein. A full PDF portfolio and CV are available upon request.


Contact me at:

w@wrockel.com
+49 (0)162 7481651

Reichenberger str 133
10999 Berlin
Germany
Aimaq von Lobenstein website

AIMAQ VON LOBENSTEIN: website Website design for the Berlin based creative brand consultants Aimaq von Lobenstein. The site combines the functionality of a blog with a portfolio and features a minimalist liquid layout.

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Konig Ludwig Weissbier

KONIG LUDWIG WEISSBIER:
label design
Four proposed label redesigns for Konig Ludwig Weissbier.
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Parrot Drawings

PARROT ILLUSTRATIONS Getting back to basics with an ongoing series of drawings experimenting with color, shape, and abstraction.

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Autre Ne Veut: Wake Up

AUTRE NE VEUT: wake up Official music video for Autre Ne Veut's single, "Wake Up" from his debut self titled album.

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Berlin Party Flyers

PAR - TAY Flyers and videos for Berlin party nights.

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Bourgeois Angst

BOURGEOIS ANGST A series of photographs exploring the uncanny and cliché. Abstractions of separation and isolation abound.

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Teleskop chestnut Trees

TELESKOP:
chestnut trees
Music video for the song "Chestnut Trees" from Stockholm based musician Teleskop.

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HEAD Tennis - Key Visuals

HEAD TENNIS: key visuals Proposed key visuals for HEAD Tennis stars Novak Djokovic and Maria Sharapova.

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Essence: I heart microsite

ESSENCE: i heart microsite A microsite for Essence's "I Heart" line of cosmetics.

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Triumph Inspiration Award 2009: student kit

MONFIEUR A video that explores themes of metamorphosis, health as a product, and bodies as engineered objects. The video was screened at the New Museum in New York as part of "First Look: Above Ground Animation".

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Snake Castle

SNAKE CASTLE A series of still lives created for a Berlin based cabinet of curiosities called The Snake Castle. The compositions use the merchandise to create tiny narratives that emphasize the eccentric atmosphere of the store. The photos were also used in a mini-site I designed and built for the store.

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boxers

GENTLEMEN AT PLAY A series of illustrations exploring the contrasting finese and weight of the gentleman's sport.

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Cough Cool: Pete Perez

COUGH COOL: pete perez Official video for Bathetic records artist Cough Cool's song "Pete Perez".

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Man Meets Bear: Dream BC

MAN MEETS BEAR:
dream bc
Package design for the Dream BC album by Berlin based band Man Meets Bear.

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Triumph Inspiration Award 2009: key visuals

TRIUMPH INSPIRATION AWARD 2009: key visuals The Triumph Inspiration Awards is an annual international student design competition sponsored by Triumph.

I created proposals for the competition's keyvisuals.

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Triumph Inspiration Award 2009: student kit

TRIUMPH INSPIRATION AWARD 2009: student kit The Triumph Inspiration Awards is an annual international student design competition sponsored by Triumph. The brief required a single object that could explain the contest, the brand and also be useful for the students.

The packaging contains a CD-Rom, information about the contest, tips for the construction of lingerie and a detachable book detailing the history of Triumph.

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Triumph Inspiration Award 2009: student kit

STRANGERS. An ongoing series of drawings.

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YOU THINK YOU ARE AN ORANGE AND YOU BEGING OT PEEL YOURSELF

YOU THINK YOU ARE AN ORANGE, AND YOU BEGIN TO PEEL YOURSELF. A collection of portraits.

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SANDEMANs NEW EUROPE: website

SANDEMANS NEW EUROPE: website I project managed the design and production SANDEMANs NEW Europe web sites. In addition to overseeing creation of a new online corporate identity, I also shot new photographic content, produced promotional videos, and created design elements and icons for the sites. The complete build involved a main corporate site and 12 affiliated city sites.

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SANDEMANs NEW EUROPE: promotional photos

SANDEMANS NEW EUROPE: promotional photos During the summer of 2010, I traveled to Amsterdam, Berlin, Dublin, Edinburgh, London, Munich, Prague, and Paris to shoot promotional photos and videos to be used in print and online media by SANDEMANs NEW Europe.

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THIS TOWN IS FULL OF SAILORS SADIST AND PAINTERS

THIS TOWN IS FULL OF SAILORS SADISTS AND PAINTERS An animated video loop mixing face painting and 3D effects.

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VANITAS

VANITAS! A printed a 3D model of a deformed skull I modeled.

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101 ____ POEMS

101 ____ POEMS An on-going series of A2 posters printed with poems about the potential of free association and word play.

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HEAD TENNIS: 25 Years of Prestige facebook app

HEAD TENNIS: 25 years prestige facebook app A facebook app commemorating 25 years of the HEAD prestige racquet line. Every month the app features an interview with a tennis great and testimonials about how the racquet has influenced their game.

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aids-3d: teen atlantis cyber chat

AIDS-3D: teen atlantis cyber chat 3D modeling for the Berlin based artist duo AIDS-3D. The model was used to produce an editioned laser crystal sculpture.

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Face Face

SARTE'S H. E. DOUBLE HOCKEY STICKS A study in empathy, this is a collection about our eagerness to project personalities on the simpliest of characters.

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logos

LOGOS AND MARKS A selection of logos and marks created for various clients.

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THE DESERT IS FEMININE

THE DESERT IS FEMININE A 3D animation about change and stasis. It loops, forever.

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For the Peace Shall Not Keep Itself

SIR DAVID ATTENBOROUGH POSING NEXT TO THINGS The ever dapper David Attenborough has traveled around the globe to create nature documentaries which endorse conservation. This collection of images addresses the link between 19th century ideas about man's role in nature and spectacle based nature documentaries by showing David posing with nature. It is very sublime.

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LES DEMOISELLES D'AVIGNON VIEWED SIMULTANEOUSLY FROM EVERY POINT OF VIEW

LES DEMOISELLES D'AVIGNON VIEWED SIMULTANEOUSLY FROM EVERY POINT OF VIEW Animated video loop of Picasso's infamous painting. When taken to its logical end, the fractured perspectives of cubism result in a unified whole.

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DNSTUFF

DNSTUFF All the weapons, all the keys, unlimited ammo.

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Reid & Scott: website

REID & SCOTT ACCESSORIES: website A flash website for the New York based Reid and Scott Accessories. The site includes a paypal checkout system integrated into the flash based site.

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A Shot in the Dark Without and Echo

A SHOT IN THE DARK WITHOUT AN ECHO A self published book of photographs taken over the past few years. The photographs were contextualized around the myth of Tithonus who was granted imortality but not eternal youth. The book is 118 pages with 95 black and white photographs.

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DNCORNHOLIO

DNCORNHOLIO Fetishized bodies, sports icons, self improvement, and guilt. God mode.

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Love Poems

LOVE POEMS A collection of videos about passion, love and the mind numbing banality of the aforementioned pastimes.

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Teleskop: a picture

TELESKOP:
a picture
Music video for the song "A Picture" from Stockholm based musician Teleskop.

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Wish You Were Here

WISH YOU WERE HERE: thesis exhibition The interactive installation included a modified piano painting machine, a live video feed, a paint fountain, videos, and a desert island.

The piano shot paint onto a canvas equipped with a color sensor which produced sounds that were broadcast into a separate gallery across campus. A viewer could either play a silent visual piano, or hear a remote painting.

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THE END?

THE END. THANK YOU AND PLEASE COME AGAIN.